A development framework, a content management system (CMS) or a packaged solution? They do not meet the same needs or require the same investment and/or expertise so how do you select what is best for you? Packaged software is a good choice if your businesses...
At its simplest Information architecture (IA) is the labelling and categorisation of information. In the context of a website this is manifest through the sites structure, content and behaviour through the: design, organisation and layout of the user interface...
Innovation / Change “If I’d have asked my customers what they wanted, they would have told me ‘A faster horse'” – Henry Ford “Behold the turtle. He makes progress only when he sticks his neck out.” – James Bryant Conant...
You’ve got an idea or plan for an on-line or technology driven project but you don’t know what to do next? You need advice from experts with a broad range of technology and business experience, who can clearly communicate and document what you’re trying to build and...
Ok you have a web site but what now? You think a bit of SEO and your done well think again. You need to work your site like you work your business and that means not the half baked SEO that’s around. For example if you were a Clarity client we do real marketing...
If you already have a web site these are recommendations to get the Internet working for your business. Promote your web address (domain name) everywhere you can – business cards, letterheads, in house, on your van(s), cars, using promotional stickers, posters...
